Danube Properties has launched Fashionz by Danube and FashionTV, in collaboration with FashionTV. The luxury residential tower in the centre of Dubai has more than 700 apartments across 65 floors, with prices from AED 850,000.

What the Partners Said

Rizwan Sajan, founder and chairman of Danube Properties, said: "We wanted to bring glamour and luxury fashion into real estate. After all our homes are an extension of who we are and where and how we live should reflect our lifestyles too. We wanted to offer this aspirational glamour to our buyers who are fond of all things luxurious but also affordable. The worldwide recognition and appeal of FashionTV will complement Danube Properties' vision to establish an ultra-fashionable residential tower that will stand out on its own and be a remarkable addition to the iconic Dubai skyline."

Michel Adam, founder of FashionTV, said: "I believe this project will perfectly reflect our brand's values and aesthetics."

"Partnering with Danube Properties to create Fashionz has been a natural fit for us," said FashionTV CEO Maximilian Dennis Edelweiss. "Our brand is all about luxury, elegance, and beauty, and we believe that Fashionz will embody those qualities, creating a truly unique living experience for our residents."

FashionTV-Branded Amenities

Fashionz by Danube and FashionTV will offer a FashionTV gym, a FashionTV rooftop bar with a swimming pool, and FashionTV restaurants and cafés. Its more than 40 facilities and amenities also include a Zumba and dance studio, meditation zone, trampoline park, fashion ramp, padel court, gazebo, skating rink, outdoor chess, fashion school, outdoor cinema, table tennis, cigar room, Japanese garden, business centre with meeting space, doctor on call and snooker zone.

The developer expects to complete the residences, described by Zawya Projects as 56 storeys, by January 2027.

Other Danube Projects

Danube Properties launched five projects last year, Pearlz, Gemz, Opalz, Petalz and Elitz, with 2,099 homes and a development value of more than Dh2.05 billion, and sold out all of them amid strong demand for affordable luxury. With Fashionz, its development portfolio includes 22 projects and 10,713 units.

Investing with Danube Properties can also improve your chances of a 10-year Golden Visa if you meet the investment criteria, subject to government approval.

Source: Construction Week